Primerica (PRI) has experienced a roughly 7% decline in its share price year-to-date, despite a long-term total shareholder return of 113% over five years. The current trading price of $252.63 is about 22% below the analyst fair value estimate of $312.43, suggesting potential undervaluation. The optimistic narrative for Primerica's future hinges on demographic trends, notably the aging Baby Boomer and Gen X populations, which are expected to sustain demand for retirement planning and investment products, supporting double-digit revenue growth. However, economic uncertainties and high lapse rates pose risks to these growth projections. Valuation metrics show a price-to-earnings ratio of 11.4x, slightly above its peer average but below the industry average, indicating a balanced perception of value and risk. Analysts maintain a bullish outlook, with a consensus Buy rating and a target price of $306, implying about 21% upside. F.N.B. (FNB) also receives a strong buy recommendation, with a price target of $18.75 and a 19.6% upside, supported by analyst confidence and positive sector outlooks. Overall, Primerica remains an attractive investment for long-term investors, given its solid historical performance, demographic tailwinds, and analyst optimism, despite recent short-term setbacks and sector risks.